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Tariffs could make US-made vehicles more expensive than imports: US automakers鈥� supply chains depend on cross-border trade, and there鈥檚 no simple way to untangle those relationships.

Trump鈥檚 tariff reprieve exacerbates uncertainty: The stop-and-start nature to the administration鈥檚 economic policy keeps retailers鈥攁nd consumers鈥攐n edge.

The company鈥檚 new 鈥淧laying to Win鈥� strategy takes a page from Lego鈥檚 playbook (listen to our recent episode of the 鈥淩eimagining 搁别迟补颈濒鈥� podcast on Lego), aiming for growth through franchises, tapping into the 鈥渒idult鈥� market, and expanding its appeal to girls and emerging markets. The strategy also focuses on entertainment and partnerships with other companies.

Retail media鈥檚 17.4% increase in 2025 will once again exceed the growth rate for traditional search (12.2%) and display (13.3%). Every year, retail becomes a more important part of the digital advertising story. (Note that portions of retail media ad spending fall under both search and display, so retail is buttressing those umbrella categories as well as the larger digital total.).

How will consumers in Latin America react to higher prices on US goods? Less affluent consumers will switch to local or private-label brands. Wealthier consumers may justify price increases for premium brands like Apple and Chevrolet. Overall spending on US brands may decline as consumers seek better value elsewhere. How should marketers adjust their strategies?

Prosus to buy Just Eat Takeaway for $4.3 billion: The firm plans to reuse the playbook that drove growth at its Brazilian food delivery company iFood.

The latest data and insights on spending, KPIs, and key consumer categories marketers need to compete in Mexico鈥檚 complex digital landscape.

Brazil鈥檚 ad market grew nearly twice as fast as the US last year: Advertisers seek expansion in high-growth LATAM region.

Best Buy faces stiff headwinds: The consumer electronics giant warned of higher prices due to President Trump鈥檚 new tariffs, which will likely crimp demand.

"Nobody knows what's going to happen and when," said our analyst Rachel Wolff on a recent 鈥淏ehind the Numbers鈥� podcast, about the potential impact of tariffs. "Everybody's just waiting until the last possible minute to figure out, will these actually go into effect?" Retailers are bracing for disruptions as President Donald Trump鈥檚 on-again, off-again tariffs on imports from Mexico, Canada, China, and the EU loom.

US consumer spending was resilient in 2024, but confidence is fading: Tariffs, layoffs, and inflation fears threaten to slow momentum as economic uncertainty looms.

Amazon plots Haul expansion in spite of de minimis crackdown: The retailer plans to launch its low-cost marketplace in Europe and Mexico.

The move, which is expected to be the first stage of a broader rollout across Latin America, comes on the heels of TikTok Shop starting up in Spain and Ireland. The Mexican ecommerce landscape: TikTok Shop is entering a fast-growing market in which we expect four key players鈥擬ercado Libre, Amazon, Walmart, and Liverpool鈥攖o account for nearly half (49.1%) of online sales this year.

Trump鈥檚 first days in office exacerbate uncertainty over tariff plans: While Mexico and Canada are firmly in the administration鈥檚 sights, other tariffs are up in the air.

25% tariffs on Mexican imports could shake up the struggling beer industry: Modelo owner Constellation Brand would be hit hard, while Molson Coors could seize the opportunity to grow share.

The volume of imports has been rising, and the nation鈥檚 major container ports expect that surge to continue through spring as Costco and other merchants stock up on goods before tariffs take effect, per the National Retail Federation and Hackett Associates鈥� Global Port Tracker.