Credible Data That Supports Your Critical Initiatives
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Strategy
Size up markets and burgeoning trends to determine how to allocate resources over the next five years.
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Agenda
Convince stakeholders to move on critical campaigns using transparently sourced and vetted data.
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Effectively
Develop targeted outreach strategies based on shifting market trends and consumer behavior.
Strengthen Marketing Content
Support content marketing, social media posts, and thought leadership with credible data.
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Business
Create custom forecasts or ready-to-use credible data to validate your value in pitches and proposals.
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Latest Trends
Stay informed on the latest market trends and shifts, or get up to date on a new space, quickly.
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The data is rock solid. It’s well respected and it helps illustrate to clients what their peers are doing, and make the case for when and how they should be spending their budgets.
It can be hard to get clients to make a change. Forecast data from ĢAV enables us to build confidence through data-backed strategies that help them align with industry trends and maximize the impact of their marketing investment.
Data-backed analysis gives us the ability to come up with unique and differentiating viewpoints, driven by an informed perspective we’re not getting from other sources. Having ĢAV in our stack helps us make all of our data more actionable.
ĢAV’s PRO+ Forecasts tool has improved my advertising strategy development and credibility. It provides a multifaceted view of market trends through rich, insightful narratives.
ĢAV’s newly launched PRO+ forecast feature allows for ‘double clicks’ into the illustrated data, which provides further insights and contexts that often add texture to the overall analysis and story being told.
Research with Confidence
Our coverage spans eleven key themes. Expert analysts follow a rigorous, proprietary methodology to ensure you’re confident using ĢAV data in pitches, presentations, and strategies. The data vetting and contextualization process strips out potential biases, leaving research that you can base your business decision on.
Our global coverage includes:
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- Rigorously sourced and vetted data
- Proprietary and transparent, research methodology
- Timely, insightful and unbiased analysis
- Citable and reusable charts, insights, forecasts and datasets
- External credibility and validation for projects and initiatives