While most US consumers are more likely to buy from brands with good loyalty programs, according to Bond, 58% of those ages 18 and older told Dynata they’re less loyal to brands due to rising costs. And 65% of consumers had recently canceled memberships to cut costs as of Q1 2022, per PYMNTS.com and sticky.io.
Article
| Dec 20, 2022
Online sales of household goods will suffer while big-ticket spending remains on hold. Household goods ecommerce sales will reach £11.13 billion ($13.09 billion) in 2023—up just 0.2% YoY. That’s the slowest growth rate of any category. Household goods will face another tough year. We predict total retail sales in the category will fall by £2.24 billion ($2.63 billion), or 5.1%, this year.
Report
| Feb 14, 2023
Why it matters: NBC's early promotional push shows the network really wants to get the word out that NBA games are returning to its network and make good on the rights’ revenue potential, given projected annual revenues of $1 billion. Weekly NBA coverage will air across three consecutive nights of programming. Peacock will exclusively stream Monday night basketball games.
Article
| Jan 14, 2025
“In theory, the benefit could be that products that don’t sell at one site could be moved to another, whether for special deals as in flash sale at Zulily or for liquidation to clear out the goods at Overstock,” she wrote.
Article
| Mar 21, 2024
Times are good for insurers—and ad budgets are benefiting. The insurance sector is enjoying a period of growing margins. Statutory direct written premiums across all property and casualty lines grew 10.0% in the year ended Q1 2024, up from 8.4% in Q1 2023, per Fitch Ratings and S&P Global Market Intelligence. Most insurers are reinvesting some of these profits into advertising while the going is good.
Report
| Oct 10, 2024
The future of ecommerce is grocery. Historically, three categories led the US ecommerce market: apparel and accessories, computer and consumer electronics, and furniture and home furnishings. But in recent years, growth has been fueled by essential goods, including food and beverage items, personal care products, and household supplies. This shift will take grocery to the top of the four major ecommerce categories by 2026.
Article
| Jan 10, 2024
Microsoft’s new Bing has had a persistent hold over headlines. Combine this with a third consecutive quarter of ad loss for YouTube and the picture for Google may look less than rosy. But the company remains in good shape, with overall earnings beating expectations. It remains dominant in search, and YouTube use is still remarkably high. Here’s a closer look.
Article
| May 11, 2023
Audio
| Nov 20, 2023
Google isn’t looking so good as it prepares for trial with the DOJ: A historic antitrust challenge comes as Google is under fire for multiple advertising controversies.
Article
| Sep 11, 2023
On today's episode, we discuss who is most likely to win the short-video race, the significance of Lyft's new media division, the potential of Apple's ad business, whether buy now, pay later is too good to be true, Chewy's new insurance and wellness service CarePlus, an unpopular opinion about retail media, who's buying all the electric vehicles, and more. Tune in to the discussion with our analysts Ross Benes, Blake Droesch, and Max Willens.
Audio
| Aug 25, 2022
Article
| Dec 14, 2022
We expect DNVB ecommerce sales will grow just 1.8% this year, far short of the 10.0% forecast for overall ecommerce growth, because the digital ad-focused playbook no longer works given that venture capital has dried up at the same time that digital ad prices have skyrocketed. Yet there’s plenty of opportunity for DNVBs such as Warby Parker to adopt traditional retail strategies to fuel growth.
Article
| May 10, 2023
In the metaverse, think online and offline. To date, consumer interest in purely digital goods and services lags many other metaverse activities: While half of US adults are interested in learning more about brands inside the metaverse, only a minority of them are interested in buying digital goods or services there, or in using digital wallets to do any kind of buying or selling, according to PwC.
Report
| Oct 24, 2022
France’s relative digital immaturity is shifting, with digital advertising growth leaving traditional channels behind. Retail media is leading the way, and Amazon is benefiting the most, with the creation of the new triopoly.
Report
| May 14, 2024
Francophones in Canada’s second-largest province have been slower to adopt digital devices and services compared with the rest of the country. But the latest data reveals the increasingly digital lives of Quebecois in 2023.
Report
| Feb 1, 2023
That may be opportunistic as criminals recognize that they can exploit the poor connectivity between retailers’ online and offline systems to use counterfeit digital receipts to commit return fraud in stores. Return of shoplifted or stolen merchandise also grew 2.8 percentage points.
Article
| Feb 9, 2024
The marketplace has been riddled with low-quality and counterfeit goods, turning off some users. Meanwhile, many creators complained that the platform’s emphasis on ecommerce turned the social app into an “ad-filled wasteland,” per Business Insider, with Redditors arguing TikTok Shop “ruined” the app.
Article
| Jan 22, 2024
On Tuesday, Microsoft announced it would use the same plug-in standards as OpenAI, meaning plug-ins can work across ChatGPT, Bing Chat, and Microsoft 365 Copilot. Microsoft is focusing on plug-ins as the future of its OpenAI partnership, and for good reason.
Article
| May 24, 2023
Audio
| Feb 17, 2023
On today's episode, we discuss the changing demographics of US physicians, how much money doctors make, and how to address physician burnout. "In Other News," we talk about which chatbots are the best at giving medical advice and why medical credit cards might not be as good as advertised. Tune in to the discussion with our analysts Rajiv Leventhal and Lisa Phillips.
Audio
| May 15, 2023
On today's episode, we discuss what to consider when developing a customer experience (CX) strategy, how to build a culture that prioritizes the customer, and the benefits of good CX leadership. "In Other News," we talk about customer service in the metaverse and how automakers are diverting ad dollars to customer and user experience. Tune in to the discussion with our analyst Patty Soltis.
Audio
| Sep 9, 2022
It’s like an “arts and crafts project,” analyst Andrew Lipsman says of the return process, but streamlining it would help convert online browsers into online buyers. Spicy: Buying cars online will become the biggest ecommerce sales category by the end of the decade. This prediction from Droesch is driven by low penetration but high potential for auto sales.
Article
| Sep 2, 2022
For TikTok Shop’s momentum to continue it will have to ensure that the platform has a broad enough scope that merchants (and consumers) don’t associate it with the types of counterfeit and low-quality goods that make up a large share of current sales. Go further: Read our TikTok Commerce 2023 report.
Article
| Dec 4, 2023
Article
| Sep 28, 2022
The National Retail Federation projects online retail sales will rise between 10% to 12% YoY this year, totaling between $1.41 trillion and $1.43 trillion. “Consumers are still spending—for now,” said our analyst Sky Canaves. But “retailers are feeling very vulnerable to [economic] forces and trying to take protective measures.”.
Article
| Apr 13, 2023