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Airlines have a lucrative advertising opportunity: United Airlines is capitalizing on its robust user location data to introduce ads in-flight and in its app.

Prices for newspaper, magazines, out-of-home and display were all down roughly a few points. TV was actually up four points. Today, newspaper and magazines cost per one thousand's up about two to four points worldwide. That's newspapers and magazines, out-of-home display and radio up five to seven points, and TV is up 20%. That's from WAC, looking at worldwide ad prices.

In part two of this two-part podcast episode, we discuss some more predictions for 2024 that are too specific to be 100% certain about but could still come true, including: what happens next when measuring retail media, Starbuck's drone delivery pilot, and how the publisher/AI relationship will play out. Tune in to the discussion with our vice presidents of content Suzy Davidkhanian and Paul Verna and analyst Max Willens.

On today's podcast episode, we discuss how Meta has been able to sustainably grow revenue again, whether or not it can actually be 鈥渢he most used AI assistant in the world by the end of the year鈥�, and what is atop the Meta threats list. Tune in to the discussion with host Marcus Johnson and vice president and analyst Jasmine Enberg.

On today鈥檚 podcast episode, we discuss the interesting ways folks watch the Olympics, the best (and not so best) ads from the Games, the impact of X suing advertisers, how much in-store chatbots can move the needle, how to view Disney鈥檚 streaming profitability milestone, which national park most of America could drive to in a day, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Sara Marzano and Carina Perkins.

The ad industry鈥檚 concern about AI deepfakes grows: Integral Ad Science will measure the negative impact of generated fakes during a year of hefty election spending.

On today's podcast episode, we discuss whether Facebook actually has a young person problem, what will be the most popular kinds of interactive ads, if Amazon鈥檚 鈥楯ust Walk Out鈥� cashierless technology has found a new home, can a 鈥楽potify for news鈥� like service work, where Americans are moving too in the country, and more. Tune into the discussion with analysts Evelyn Mitchell-Wolf and Max Willens, and vice president of Briefings Stephanie Taglianetti.

On today's podcast episode, we discuss the numbers that summed up this year鈥檚 record breaking WNBA season the most, how TV鈥檚 biggest attraction (the NFL) is getting on, how a new 鈥渃lick to cancel鈥� rule will change consumer behavior, how much store themed marketing can move the needle, what percentage of college athletes make it to the pros, and more. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Principal Forecasting Writer Ethan Cramer-Flood, Senior Forecasting Analyst Zach Goldner, and Senior Director of Forecasting Oscar Orozco.

Financial services marketers have had to do more with less as digital ad spending slowed over the last two years. But economic optimism has them ready to reopen their wallets.

Digital ad spending by healthcare and pharmaceutical companies went through its own upheaval during the pandemic. Now the industry is settling into a new normal for growth in some channels as consumer media habits have changed.

LinkedIn introduces new marketing tools: Video ads and AI integration enhance B2B engagement and efficiency.

On today's podcast episode, we discuss how haptic logos could change the game, if retailer game shows might catch on, whether J. Crew's print catalog reboot is a good idea, Peloton's next move, what folks are actually doing when "working" from home, and more. Tune in to the discussion with host Marcus Johnson, our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Sarah Marzano.

So I thought I'd regale you with a couple of newspaper stats. The UK's first daily newspaper first went into circulation in 1702. It was called the Daily Courant, C-O-U-R-A-N-T. Lots of newspapers followed. And 144 years later, a newspaper called The Daily News hit the streets in 1846. And it had a very famous editor. Think of the year. Any guesses on who that editor might be? It's seasonal as well.

CTV is still one of the fastest-growing channels in advertising, fueled by Netflix, Disney+, Max, Amazon Prime Video, and more adding ads to their platforms. But the previously skyrocketing channel has matured, leaving a new TV landscape where advertisers must contend with balancing ads between linear and CTV and buying inventory even as volume shrinks. Here are five key stats advertisers should know about CTV.

It also includes print media (newspapers, magazines, and classifieds) and establishments primarily engaged in publishing. Methodology.

On today's podcast episode, we discuss what "Brat" means, the significance of the vice president of the United States Kamala Harris putting social media front and center of her campaign, if riding the "Brat" wave is replicable, and whether it might backfire. Tune in to the discussion with host Marcus Johnson, vice president and analyst Jasmine Enberg and vice president of content Paul Verna.

Banks that abruptly close customer accounts without clear explanations lose business and trust in their brands.

Can publishers help TikTok right its public image? The app is trying to convince publishers to create content for the app through new monetization opportunities.

The 2023 upfront market will likely be the last one transacted primarily on Nielsen鈥檚 legacy currency. A shift from traditional TV to digital video advertising is the main factor driving this change.

On today's podcast episode, we discuss what was behind Google performing so well in Q2, why YouTube is doing so well, and ranking the impact of AI at the search giant. Tune in to the discussion with host Marcus Johnson and analyst Evelyn Mitchell-Wolf.

On today's podcast episode, we discuss how news on social media is different, if the movies are dead yet, the promise of new digital price tags, IKEA paying virtual employees in its virtual Roblox store, the most visited places in the world, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Sarah Marzano.

Ads go live on Netflix and Disney+, YouTube ad revenues decline, and streaming services get creative about financing content production.