蘑菇AV

Walmart is shuttering four stores in Chicago: The retail giant says that the stores lose 鈥渢ens of millions of dollars a year,鈥� and their annual losses nearly doubled in the last five years.

It鈥檚 getting hard to ignore the organized retail theft problem: Home Depot, Walmart, and Target are among the retailers ringing alarm bells about the growing crime issue.

On today's episode, we discuss how this year's Amazon Prime Day will be different, how competitors can maximize the sales holiday's impact, and an uncanny link between Prime Day and the end-of-year holiday season. "In Other News," we talk about the significance of NBCUniversal and Walmart Connect bringing targeted ads to live sports and Amazon's AI initiatives. Tune in to the discussion with our vice president and analyst Andrew Lipsman.

Recently, both Walmart and Target have warned that consumers鈥� cautious spending habits may lead to a sluggish holiday season this year. Were they right to be worried? Here鈥檚 how the holiday shopping season is going so far.

Go further: Read our analysis of Macy鈥檚 and other major retailers鈥� Q3 results in our Retail & Ecommerce Earnings Q3 2024 report. This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends.

So Walmart Inc in the US accounts for 8.2% of retail e-commerce sales and Amazon has a 40.9% share. So it is still really very dominant when it comes to e-commerce, and I think that's going to be in its advantage when it comes to staying ahead of Walmart+. Also, from a global perspective, Amazon has a huge lead, particularly in Europe, where Walmart doesn't operate at all.

As the region鈥檚 No. 1 retail ecommerce player by total sales dollars, Mercado Libre has the competitive edge in each of the 18 Latin American markets it operates in.

Retail media networks (RMNs) have partnered with creator networks and social platforms to satisfy advertiser demands for incrementality and stay relevant as shopping becomes more social. Walmart convened a Creator Upfront in October. Creators from various industries presented their content and strategies to a group of advertisers. Amazon has taken minority stake in Spotter.

Walmart鈥檚 market share gains continued in Q1 as the retailer emphasizes value and convenience: The company continues to draw in more high-income shoppers, while its advertising and marketplace offerings boost revenues.

The news: Just Eat Takeaway teamed up with ecommerce marketing company Rokt to enable endemic and non-endemic advertisers to pay for placements on its order confirmation and order tracking pages. The capability works across all of the delivery company鈥檚 apps and websites, which include Grubhub in the US, Just Eat in the UK, Lieferando in Germany, and delivery brands in 16 other countries.

Amazon tests removing product reviews and ratings from search: The retailer claims it will enhance the browsing experience, but it creates friction for the majority of shoppers who rely on customer feedback.

Its unique blend of media, advertising, ecommerce tech, and logistics infrastructure will be hard for another platform to replicate. A ban would cause major upheaval among sellers and competition for TikTok shoppers. Shopping activity would be dispersed among many platforms. Meta, YouTube, and Pinterest are among the most obvious beneficiaries.

Ryan Mayward, senior vice president of retail sales at Walmart Connect, on the importance of using creative tailored to the specific environment and audience, which carries relevancy for retail media because brands often have access to more detailed customer data in these contexts.