Some 28.9% of US social users ages 15 to 26 said they engaged in online communities, including groups, per our June 2023 “Gen Z Social Media” survey. Yes, but: Marketplace and Groups are two undermonetized spaces on Facebook, meaning Meta makes less money there than on the main feed, for example.
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| Aug 6, 2024
In the short term, retailers like Costco are rushing to import goods before they take effect. Over the longer term, merchants like grill maker Traeger, fashion brand Steve Madden, and Academy Sports and Outdoors are shifting sourcing away from China. Geopolitical tensions: Even though Houthi attacks in the Red Sea no longer attract headlines, tensions haven’t dissipated and risk remains.
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| Jan 9, 2025
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| May 16, 2023
The development of Walmart’s online marketplace is critical to its goals. According to Marketplace Pulse, third-party sellers now account for more than 90% of the goods available on Walmart.com. Walmart Inc.
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| Nov 21, 2022
As social media strengthens its grip on consumers’ digital lives in 2025, political polarization, regulation, and a desire for deeper personalization will shake up the landscape.
Report
| Dec 19, 2024
In-store or online, software-powered POS solutions offer far more than sale transaction processing. They are a central hub through which merchants manage their businesses and provide products and services to their customers. What does it mean for payment providers?
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| Mar 27, 2024
“We’re doing a good job within video right now in terms of storytelling that calls out the unique differentiators of our business model and the manners in which we can uniquely serve clients relative to other retail options that might be at their disposal,” he said. Stitch Fix is focused on targeting consumers that are likely to become high-lifetime value customers, said CFO David Aufderhaar.
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| Mar 7, 2024
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| Nov 18, 2022
At the top line, digital is inching up while traditional inches down. Growth in time spent with digital media will make up for traditional media’s losses. Adults will spend 8:02 with digital this year, 14 minutes more than in 2023. That increase will offset traditional media’s 8-minute decline. However, digital media’s 2.9% rise will be the slowest since our tracking began in 2011.
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| Aug 7, 2024
Good enough, Jasmine, for $38 billion. How was Meta able to double revenue growth? Jasmine Enberg (03:33):. I'm going to give it a 50/50 split on the state of the ad market, and then the strength of Meta's ad business. (03:41):. We're seeing that ad momentum is good, but the dollars aren't exactly free-flowing. Whenever that's the case, you find advertisers really more focused on two things.
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| Aug 8, 2024
84% of US adults believe private label foods are more affordable, according to an August 2024 survey from Ipsos. Nearly as many say private label quality is just as good as, or better than, name brands.
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| Nov 4, 2024
Since half of Anker's annual revenues come from Amazon, the decision was likely driven by the company’s desire to stay in Amazon’s good graces. Why it matters: Amazon isn’t taking Temu’s rapid growth and the significant threat it poses to its business lightly. Amazon late last year launched its own low-cost marketplace, Haul, where products retail for $20 or less.
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| Jan 3, 2025
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| Mar 13, 2024
When you add CTV, you’re not just adding CTV—you’re also adding all the good it can do across your existing performance platforms. Ensure you have enough creative. One of the biggest takeaways gleaned from MNTN’s research on its top advertisers was a simple one: more creative means more rewards.
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| Jul 19, 2023
Beyond just the economic impact, it is not just the digital ad industry. So one of the reasons why the UK government is so keen to implement this ban is because of, you may have heard that the NHS is in a little bit of a mess at the moment over here.
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| Sep 30, 2024
Digital video advertising is consequently in good health. There may be more trouble ahead for the UK’s ad industry as economic issues continue to mount, but the video space is still growing.
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| Feb 14, 2023
Amazon actually does a really good job at this in particular of using, if people return things, because it was too small, automatically adding that to the product page, which then-. Sara Lebow (15:32):. Oh, that's a good point. Jeremy Goldman (15:32):. ...
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| Oct 9, 2024
Our take: There's a good reason that nearly three-quarters (72.7%) of US households belong to Prime: The membership offers tremendous bang for the buck. As a result, not only does Prime drive a significant recurring revenue stream for the retailer, but it also makes Amazon the default retailer of choice for many of those members.
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| Oct 23, 2024
Even now, most luxury brands limit the selection of goods available through ecommerce channels to some extent, and top-tier brands like Chanel and Hermès don’t sell any of their key product categories online.
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| Oct 9, 2023
Target reduced the number of items in its collection this year and is only selling them in about half of its nearly 2,000 stores (they’ll also be available online).
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| Jun 5, 2024
Yeah, so I think the interesting thing is that it's going increasingly digital and seems to be getting more interactive. This is a good thing. I think Sara Lebow just posted some data about digital out-of-home ads drive action from almost 80% of the people who see them. Marcus Johnson:. Wow. Stephanie Taglianetti:.
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| Nov 1, 2024
But healthcare content creators—especially medical professionals—also have a lot at stake and can lose trust among patients if they are affiliated with a brand that doesn’t have a good reputation. Staying on top of regulators’ updates is critical in healthcare and pharma. The FDA and FTC monitor separate yet related aspects of drug advertising on social media.
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| Aug 6, 2024
Ecommerce growth in essential goods categories will be the main driver of subscription growth. We expect food and beverage and health, personal care, and beauty to be the fastest-growing ecommerce categories over the next five years. These product categories have already had success with subscription ecommerce, and the two will continue to grow in tandem.
Article
| May 31, 2023
MFAs and ad waste also have consequences for the ‘gǴǻ’ publishers. “A lot of the conversation around MFA sites has focused on advertisers and their concerns about waste,” said our analyst Max Willens. “But the bigger issue is where that money isn't going.
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| Jun 26, 2024
I think a lot of the big players now have really good digital channels for buying insurance for products that are simple like car insurance. So if you're asking about car insurance, I would say yes, it's somewhat convenient. When we're looking at embedded car insurance, we can see how much more convenient it could be though.
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| Jul 11, 2023