蘑菇AV

On today's episode, we discuss whether there's room in people's streaming lives for the new service "Max," the significance of Montana preparing to become the first state to ban TikTok, why Expedia wants ChatGPT to be your travel advisor, a March Madness finals ratings surprise, YouTube TV launching its multiview feature, where the tradition of sports jersey numbers being retired came from, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, director of Briefings Jeremy Goldman, and director of forecasting Oscar Orozco.

Our first-ever mobile video flash survey explores the latest consumer trends in Latin America鈥檚 rapidly evolving digital video landscape, and what they mean for the region鈥檚 biggest media companies this year.

We expect 2023 to usher in changes in ad spending, audience, and commerce that will create a new crop of digital leaders.

We break down consumer demand for emerging mobile banking features and bank performance by category to identify the most important tools Canadian banks should prioritize.

So I was wondering whether to put this story in, because my thought was, well, audiobooks, is that a big enough medium or media channel for us to really talk about? So I looked at some PEW research numbers.

Also, if you look at Amazon as an ad business, they're a huge ad business and a lot of that advertising has been flowing to their media channels, not just their retail platform, so they already have the built-in expertise to make it happen.

It reminded me of maybe close to a decade ago now, we were talking about this idea of transmedia, which is that a story can start with a TV show and then jump media channels to a fan forum and then online video game. This sounded a lot like that.

Walmart鈥檚 offline sales data footprint could substantially change the ROAS equation, while its huge store footprint and hundreds of millions of monthly shoppers could prove that the store is the next major media channel for brands. Walmart could benefit from digital or streaming video assets to fuel its advertising flywheel. This could explain Walmart鈥檚 interest in acquiring TikTok a couple years ago.

Buyers telling Adweek that strikes didn't affect TV upfront talks dollar-wise with sports and unscripted content expected to take the bulk of the viewership for fall, but an August Innovid survey showing three in four brand and agency professionals acknowledged that writers and actors strike would impact their ad plans, with nearly half saying they plan to diversify their inventory and media channels.

Consumer device and behavior trends are affecting payment providers鈥� strategies across retail, P2P, B2B, disbursement, and cross-border channels. Here鈥檚 what that means for the payments ecosystem.