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Alibaba touts early Singles Day successes: Apple, lululemon, and Nike were among the biggest beneficiaries as price-conscious shoppers took advantage of steep discounts and other promotions.

In China, where the company faces pressure from local low-cost chains like Luckin Coffee, same-store sales fell 8%. Our take: Niccol wasted little time diagnosing what ails Starbucks. However, it will take him some time to reposition Starbucks as a premium brand and experience.

Offering deep discounts and other incentives is a tried-and-true route to acquiring both customers and sellers in China, where TikTok鈥檚 counterpart Douyin now stands as the fourth-largest ecommerce player. But livestream shopping in the US is unlikely to ever reach the scale of China, where it will account for 22.0% of retail ecommerce sales in 2024.

Amazon isn鈥檛 taking its Q2 miss lightly: The retailer aggressively pushes to drive growth by partnering with TikTok and Pinterest, testing a speedy delivery service, and courting Chinese sellers.

Global comparable sales fell 7% year over year (YoY), twice as much as analysts expected, due to weakness in both the US and China. US comparable transactions fell 10% YoY, although the decline was partially offset by a 4% increase in average ticket; China comparable sales fell 14% YoY, due to an 8% decline in average ticket and a 6% fall in transactions.

In China, brands should keep in mind that consumers deeply value sustainability in purchasing. Consumers in China favor items that are responsibly sourced or made with recyclable components, based on a July 2023 study by Deloitte. They also exhibit a readiness to pay a 9% to 15% premium for such products, particularly in categories like luxury goods, food, and electronics.

Still, Shein remains wildly popular with shoppers. The total value of goods sold on the marketplace鈥攊ncluding from third-party sellers鈥攔ose 40% YoY, roughly in line with last year鈥檚 growth. Our take: Shein certainly faces its share of growing pains.

Online sales are back in growth in the UK, but the fortunes of key ecommerce retailers have been mixed, with some suffering a greater blow from the cost-of-living crisis than others.

The popularity of livestreaming ecommerce is spreading to other parts of the world besides China. But not every market has embraced this new retail format to the same degree.

At Auger鈥檚 helm is Dave Clark, a longtime Amazon executive who oversaw the ecommerce giant鈥檚 massive delivery operations before stepping down in July 2022 to become CEO of freight company Flexport.

Temu, Pinduoduo anger Chinese sellers as push for lower prices and generous returns policies eat away at profits: That could complicate the former鈥檚 efforts to win over US merchants

Luxury ecommerce is a tough place to play: That鈥檚 why Cartier owner Richemont is selling Yoox Net-A-Porter to Mytheresa鈥攐ne of the few platforms that has found sustained success.

Temu鈥檚 number of unique US visitors increased by nearly nine times between September and December 2022, according to Comscore Media Metrix Multi-Platform. That made Temu more visited than Chinese goods sellers Shein and Wish by the end of last year, before it rose to greater prominence with its Super Bowl ad campaign.

Retail livestreaming ecommerce sales growth is far outpacing total retail ecommerce. In 2024, retail livestreaming ecommerce sales growth in China will reach 25%, while livestreaming retail ecommerce buyers will increase by only 5.8%, per our forecast. This translates to higher spending per buyer via livestreaming.

China sends a message to brands boycotting products from Xinjiang: Beijing is threatening to block Calvin Klein parent PVH鈥檚 access to China in an escalation of its 鈥渦nreliable entities鈥� tool.

Amazon to launch budget marketplace to compete with Temu, Shein: The retailer is copying their playbook鈥攃omplete with cheap products and longer delivery times鈥攖o stay ahead in the ecommerce race.

While the Italian Competition Authority鈥檚 probe is unlikely to cause most consumers to stop shopping at Shein, it is one more black mark against the company. There is a finite number of those types of stories that Shein can withstand before its proverbial bucket spills over.

Asia-Pacific remained a global hotspot in 2023, with six of the top 10 fastest-growing retail ecommerce markets worldwide. In particular, China's online shopping market showed signs of resiliency, with growth rates in the double digits.

Livestream shopping gains steam in the US: Twenty-four percent of US consumers have participated in a livestream shopping event, up from 16% last year, which is why Shein and Zara are investing in the channel.