Chart
| Jun 5, 2024
Source: Sensor Tower
Chart
| Jun 5, 2024
Source: Sensor Tower
Gaming studios that create content for Meta have laid off as much as half their staff after losing funding from Meta, per The Information. In July, Meta asked its Reality Labs hardware team, which includes Quest products and Ray-Ban Meta Smart Glasses, to cut spending by about 20% by 2026.
Article
| Nov 26, 2024
The landmark NBA deal includes exclusive live game rights in the Nordics, Poland, and parts of Latin America, excluding Brazil and Mexico. WBD’s TNT Sports will produce the iconic “Inside the NBA” show, featuring Charles Barkley and Shaquille O'Neal, which will air on ESPN and ABC starting with the 2025-26 season.
Article
| Nov 18, 2024
A top spending category for purchases made on the debit card was gaming, which grew 46% YoY. Square. The number of omnichannel Square sellers grew 12% YoY. They leaned on discounts to lure in shoppers, offering on average a 19% discount. Square’s restaurant sellers got a 12% transaction boost from the holiday weekend.
Article
| Dec 3, 2024
The companies also sought to tailor their offerings to “kidults” who have disposable income to splurge on video games and collectibles such as Hot Wheels. The trend has been a boon to Mattel’s vehicle division, which grew 12% YoY in Q3.
Article
| Oct 24, 2024
Smartphone gaming, a popular activity among teens and children, would be affected by a school day ban. Companies specializing in mobile gaming could observe a reduction in user engagement and in-app purchases.
Article
| Oct 16, 2024
Cloud gaming expansion is in the works and could sustain user engagement amid content strikes.
Article
| Aug 10, 2023
Competition coming for the Switch: More powerful devices that can leverage 5G connectivity and vast libraries of popular PC and mobile games will be the foundation for next-generation handheld gaming.
Article
| Sep 30, 2022
Streamers are clamoring for video game adaptations: Netflix’s latest animated series shows why game publishers and streamers are striking so many deals.
Article
| Sep 29, 2022
Film and TV companies are expanding into video games: Whether it’s mobile games, mid-budget indie titles, or mega-franchise blockbusters, Hollywood’s next frontier is gaming.
Article
| Feb 23, 2023
Meanwhile, in Q4, FanDuel reclaimed its top spot in US gross gaming revenues (GGR) with 35%, according to Eilers & Krejcik Gaming. DraftKings had briefly taken the lead during Q3. Gambling ad spend seeks out live sports coverage. US ad spend in the gambling and casino sector reached $734.8 million for the period of January 2023 to November 2023, per MediaRadar.
Report
| May 23, 2024
The promotional campaign will include commercial spots, ads on the Las Vegas Sphere, a custom Zynga video game, an activation at the Billboard Latin Music Week, and a video series that depicts gamers remixing video game soundtracks with the sounds of eating a Chicken Big Mac, per Ad Age.
Article
| Oct 4, 2024
Those deals include 41% off an LG 45-inch OLED gaming monitor and 54% off a Dyson digital slim cordless vacuum. The retailer also plans to offer app-exclusive flash deals on Black Friday. Google’s Black Friday sales will launch November 21 with deals like 38% off a FitBit Charge 6 and 22% off Pixel Buds Pro 2.
Article
| Nov 18, 2024
Chip maker NVIDIA last week launched a pre-roll ad product for cloud gaming that makes video game advertising look a lot more like connected TV (CTV).
Article
| Apr 2, 2024
Why it matters: Microsoft is still an enterprise and productivity company—but gaming and advertising are now growing faster than the company overall. That takes pressure off of the cloud segment (up 22% YoY), which has fueled much growth but shows signs of slowing down.
Article
| Oct 31, 2024
Gamers who grew up on PC and console games are seeking sophistication in their mobile hybrid-casual games, AAA titles, and multiplayer mobile games. We dive into the future of gaming.
Article
| Mar 17, 2023
Gaming on smartphones saw declines for key metrics in 2022, putting a wrinkle in a growth trend that nearly dates back to the launch of app stores. Read on for figures that highlight what’s changing, and how these changes might impact user acquisition.
Article
| May 4, 2023
Its fastest-selling game is extending the popularity of the 7-year-old handheld console and defying the cloud-gaming trend.
Article
| May 22, 2023
Discord doubles down on youth with Gas acquisition: The app is huge with teens, and the deal shows the acquirer’s interest in moving beyond its gaming roots.
Article
| Jan 19, 2023
2022’s outages increased and took longer to resolve: Wired and wireless networks continue to be under duress as Big Tech, streaming services, and cloud gaming proliferate while legacy infrastructure and overloaded systems buckled.
Article
| Dec 20, 2022
Roblox isn’t growing: The young-skewing gaming/metaverse platform reported lower net bookings than Q2 2021.
Article
| Aug 11, 2022
In that article from the Betting and Gaming Council that you circulated, they know, the researchers found the vast sums bet on the gambling black market online and offline could deprive the Treasury of up to 330 million pounds, or $420 million, over the course of a five-year parliament if no action is taken.
Audio
| Nov 25, 2024
Industry impact: Klarna’s model as a founder factory could be applicable to other industries, specifically genAI, video games, and software development.
Article
| Oct 22, 2024
The retailer held at least 10 sales events this year—from sitewide events like its Big Spring Sale and Prime Day to vertical-specific sales like Amazon Gaming Week and the Amazon Book Sale. Those events have helped establish Amazon as a destination for year-round deals and recruit new Prime members.
Article
| Dec 26, 2024