What streaming service took the top spot in all TV viewing for December 2024? A) YouTube B) Netflix C) Prime Video D) Tubi. YouTube was the top streaming service, accounting for 11.1% of all TV use, according to Nielsen data. January 21, 2025. President Trump’s inauguration yesterday drew some of the biggest names in tech. Which of the following people was not at the Trump inauguration?
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| Dec 4, 2024
Report
| Nov 16, 2022
US livestreaming commerce sales could reach $50 billion in 2023 and potentially account for more than 5% of total ecommerce in the country by 2026, per Coresight Research as cited by CNBC.
With help from platforms like TikTok Shop, TalkShopLive, and Firework, brands should start experimenting with livestream commerce as adoption grows, especially among younger consumers.
Article
| Jan 2, 2024
TikTok is the generation’s top social shopping platform, followed by Instagram. Both platforms have a heavy Gen Z presence and a (relatively) user-friendly interface, which has streamlined the purchasing process for buyers who are eager to buy items suggested by other users. What does this mean?
Report
| Jun 7, 2024
Over half (55%) of US adults think that businesses should take a public stance on climate change, per May 2023 data from Bentley University and Gallup. Nearly as many (52%) think companies should take a stand on mental health.
Article
| Nov 6, 2023
Report
| Oct 17, 2022
From AI-powered smartphones to virtual shopping assistants, AI is becoming a powerful force in daily digital interactions—reshaping how people live, work, and shop.
Report
| Aug 8, 2024
Wise forged 15 partnerships in 2022, and tie-ins with FIs like IndusInd Bank can help it sustain growth abroad quicker than through organic means. This article originally appeared in Insider Intelligence's Payments Innovation Briefing—a daily recap of top stories reshaping the payments industry. Subscribe to have more hard-hitting takeaways delivered to your inbox daily. Are you a client?
Article
| Jun 21, 2023
Just Walk Out had a hard time taking off in grocery because it's just not well suited to handle large-scale shopping journeys. So focusing on the right types of locations is key for success. And locations like stadiums and college campuses are great because you can akin it to being in a rush at the airport and being forced into a Hudson News for a quick grab and go item.
Audio
| Sep 13, 2024
For this reason, nonskippable ads are 15 seconds or less. Advertisers are charged based on impression. These ads can feel a bit intrusive, but they help get an advertiser’s full message across. Once again, users are familiar with these ads, which play on YouTube and other websites using Google video players. Bumper ads.
Article
| Sep 12, 2023
Ride-hailing services will add nearly 15 million new users by 2027. A strong 2023 will finally bring the ride-hailing user base above pre-pandemic highs. The additional 6.6 million users in the US in 2023 represent a 10.1% increase. User growth will decelerate going forward, but ride-hailing companies still stand to add an additional 14.7 million US users between now and 2027.
Article
| Nov 2, 2023
We expect Walmart’s ecommerce sales to grow at a slightly higher rate than overall US retail ecommerce in 2022, 10.9% versus 9.6%. Among the top 15 US ecommerce retailers, Walmart will land near the middle of the pack, at sixth place, in terms of its ecommerce growth rate. Disruption, Integration, and Leverage.
Report
| Nov 21, 2022
Some of the leading types of content that Gen Z users (ages 15 to 26) searched for on social media in the prior month include tutorials/how-tos, trends, and celebrities/creators, according to our September 2023 Gen Z Social Media User survey. Hispanic users will make up the second-largest share on X (formerly Twitter) this year, at 27.3%.
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| Mar 19, 2024
Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports, and device adoption trends.
Article
| Sep 18, 2023
Walmart and UnitedHealth Group will team up at 15 Walmart Health locations in Florida and Georgia in 2023 to provide preventive care for people ages 65+. UnitedHealthcare Choice Plus PPO members can access Walmart Health virtual care. Walmart Health clinicians will use UnitedHealth’s Optum analytics and decision support tools to boost value-based care (VBC).
Article
| Sep 7, 2022
The Hollywood strikes are revealing the full power of creators. They’re accelerating the diversification of platforms and revenue streams, and they will lead to more TV-like content and creator-owned media. Here’s how marketers, social platforms, and media companies should respond.
Report
| Sep 1, 2023
McDonald’s was again the top spending OOH advertiser, per 2021 data from OAAA and Kantar. The increase in financial services OOH spending is a result of finance having two of the top five OOH spenders, in Geico and American Express. Media placed four companies (Walt Disney Pictures, HBO, Netflix, and Universal Pictures) in the top 15, each of which is tethered to a heavily marketed streaming service.
Report
| Aug 31, 2022
On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of November. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Director of Briefings Jeremy Goldman, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
Audio
| Nov 27, 2024
And for 50 to 64-year-olds, attention to the news fell 15 points from 61 to below half to 46. (10:52):. And Pew research, they just put out a study on news consumption habits.
Audio
| Oct 1, 2024
Retailers are bolstering their healthcare services by spending billions on provider groups and platforms. Retail health players and traditional providers will need to differentiate their offerings to stay on top of the competition.
Report
| Jun 2, 2023
In the US, digital retail media and the ecommerce channel are growing faster than any other major ad format except connected TV. This report analyzes our latest retail media forecast and examines the role market uncertainty could play in this space.
Report
| Aug 8, 2022
On today's podcast episode, we discuss who's leading the ad-supported vs. ad-free video streaming race, how much money is coming from both avenues, and how streaming will differ from (and look the same as) cable in a few years. Tune in to the discussion with our analyst Ross Benes.
Audio
| Jun 10, 2024
Today, in other news, just the one story, Big Pharma companies going direct to consumer. (18:07):. Story one, Pfizer and Eli Lilly, two Big Pharma companies are going D2C. The first story here, Rajiv, is Pfizer.
Audio
| Sep 5, 2024
Anyway, today's real topic, which AI companies are shaping the future? (02:52):. All right, we're talking AI companies up top, and then we have one in other news story where we're going to be talking about what happens when your digital bank goes down. (03:00):. We start with the lead, and gents, let's start here. So ChatGPT will be two years old on November 30th, believe it or not.
Audio
| Oct 15, 2024
I think, with this earnings report, Netflix showed that it's still one of, if not the, top dog in streaming and even in ad-supported streaming. Something we didn't mention in the previous section is that earlier in January, Netflix reported 23 million ad-supported subscribers, which was up from I think 15 million in October.
Audio
| Feb 1, 2024